JonWheeler.UK
Automotive Market Insight
Jon Wheeler
Automotive Market Insight | Residual Values | Vehicle Valuation & Consultancy
Automotive market analyst, residual value specialist, OEM consultant, Fleet World Awards Judge and industry commentator with extensive experience supporting manufacturers, leasing companies and automotive organisations across the UK.
From Automotive Enthusiast to Industry Specialist
A career built from genuine enthusiasm for vehicles, progressing through commercial leadership, automotive trade experience and into vehicle valuation, residual value forecasting and consultancy.
My passion for vehicles began long before my professional career. From an early age I developed a strong interest in cars, motorcycles and automotive engineering.
Over the years I have owned a wide range of vehicles alongside a Kawasaki ZX6 road bike and a Honda Fireblade track bike. That enthusiasm for the automotive industry ultimately became a profession.
I started working at the age of sixteen while studying at college and spent the following twelve years developing customer-facing, commercial and leadership experience within the retail sector.
Following a move into a specialist automotive trade role, I joined CDL Vehicle Information Services in 2016 as a Vehicle Valuation Manager, working directly with vehicle values, market movements and residual value performance.
Today I lead Vehicle Valuation Services, combining automotive market intelligence, residual value forecasting, OEM consultancy, vehicle data management and people leadership.
Areas of Focus
Building a career through passion, leadership and market expertise.
A professional journey spanning retail leadership, automotive trade experience and vehicle valuation.
Age 16
Retail Industry
Started working while studying at college, developing customer service and commercial skills.
12 Years
Retail Leadership
Progressed through increasingly responsible customer-facing and management roles.
Automotive Trade
Trade Specialist
Developed industry expertise and a deeper understanding of vehicle markets.
2016
Vehicle Valuation Manager
Joined CDL Vehicle Information Services, working directly with vehicle values, residual values and used market dynamics.
2017 - Present
Head of Vehicle Valuation Services
Leading valuation operations, residual value forecasting, OEM consultancy, market analysis and vehicle data management.
Supporting the automotive industry through data, insight and market expertise.
Combining vehicle valuation, residual value forecasting, automotive market intelligence and consultancy to help organisations make better decisions.
📈 Residual Value Forecasting
Supporting manufacturers, leasing companies and automotive stakeholders with future value forecasting and strategic advice.
🚗 Automotive Market Intelligence
Analysis of supply, demand, economic conditions and consumer behaviour affecting vehicle values.
🤝 OEM Consultancy
Supporting vehicle manufacturers with product positioning, pricing strategy and residual value optimisation.
📊 Research & Analytics
Developing forecasting models, market analysis and strategic insight around future automotive market developments.
Contributing to the wider automotive industry.
Beyond day-to-day valuation and consultancy work, I regularly contribute to industry discussion, vehicle assessment and market commentary through recognised automotive publications and industry initiatives.
Fleet World Awards Judge
Selected as a Fleet World Awards Judge, assessing vehicles across multiple categories using criteria including fleet suitability, whole-life costs, quality, desirability and residual value performance.
- • Fleet suitability
- • Whole-life costs
- • Residual values
- • Product quality
- • Market competitiveness
Fleet World SWOT Contributor
Regular contributor to Fleet World SWOT analysis features, providing independent market commentary, residual value expertise and insight into manufacturer positioning within the UK automotive market.
- • Manufacturer analysis
- • Market positioning
- • Residual values
- • Industry insight
Published Commentary
Contributor to automotive and fleet industry content, sharing commentary on residual values, used vehicle markets, remarketing and wider automotive trends.
- • Business Car
- • FleetPoint
- • Automotive World
- • LinkedIn Articles
Areas of Industry Involvement
Market insight driven by analysis, forecasting and industry experience.
Research forms a key part of how I evaluate vehicle values, market opportunity and future automotive trends. Combining valuation expertise with wider economic, regulatory and consumer data creates a more complete understanding of future market performance.
Fuel Price Shocks & Used Vehicle Valuations
Analysis examining how fuel price volatility, inflation, geopolitical disruption and consumer confidence influence used vehicle demand and residual values.
Toyota Hilux Market Assessment
Assessment of UK pick-up market dynamics, competitor positioning, taxation changes, volume strategy and residual value implications for new vehicle programmes.
Research Areas
My research focuses on understanding the relationship between vehicle values, market demand, economic performance, taxation, supply constraints, product strategy and wider automotive market developments.
Commentary & Articles
Remarketing: Every Which Way
Analysis exploring used vehicle supply, fleet demand and residual values.
Read Article →Remarketing: Twin Peaks
Business Car
Commentary examining vehicle value performance, market conditions and changing used vehicle trends.
Read Article →UK Car Market Overview
LinkedIn Commentary Series
Regular analysis covering vehicle valuation trends, consumer demand, supply levels and wider automotive market performance.
Read Article →CDL Freeze in Car Valuations Set to be Unlocked as Transactions Resume
FleetPoint
Commentary examining valuation methodology during exceptional market disruption and the return of vehicle transaction activity across the used vehicle market.
Read Article →Industry Events & Automotive Activity
A small collection of photographs from automotive events, vehicle assessments, industry activity and professional engagements.
Let's Continue The Conversation
For professional discussions relating to residual values, vehicle valuation, automotive market intelligence, OEM consultancy and industry commentary, connect with me on LinkedIn.
JonWheeler.UK
Automotive Market Insight • Residual Values • Vehicle Valuation • Consultancy
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